Subject Matter Research For Info Product Creation is an essential job. And it will not depend on which method you choose to present your info product. Here we will discuss the various ways of researching your subject matter.
Information is fluid; there is no such thing as static information. Always keep up-to-date with the latest news and info that has to do with your product. Some industries change very fast and keeping your knowledge up-to-date is essential.
Say, you choose Internet marketing niche to create your info product. You need to ensure that there is no outdated information or technique in your product. This rule applies to many other niches as well. You want to provide value to your customers. The outdated or incorrect material will only de-value your product.
The first step of research is to get a general overview of your subject matter. Even if you think you know a lot about your subject matter, still you need to do some general research. You need to do this to make sure your info is up-to-date.
One excellent source for general information is forums. Forums almost always have up-to-date info and can give you a great idea of what is going on in your niche.
Moreover, if you have any questions you can always ask the forum members, they will be happy to help in most cases.
But you need to ensure that if you’re asking questions that you don’t come across as sounding like a newbie in your niche. Remember, you’re going to portray yourself as an authority in your niche so you’ll have more credibility. People want to buy info products from niche authority figures, not newbies.
Another excellent source of general information is the various news sources online. Type in some of your keywords in Google and add the word “news” to bring up any news stories having to do with your niche.
When doing this always remember to check the date on the news articles you pull up. Avoid outdated information. Make sure the news is current. And take note of anything that could have a significant impact on your niche and your product.
Note down any specific data, statistics or quotes that come from a reliable source of authority. Using these data with the source of your product will increase credibility. You also use these source and data on the sales page of your product.
Another good source for general, current info is to check social media sites. There are many like Digg, Reddit and Bebo and so on. If you sort your searches by the date, you can get some very up to date info on your niche.
You got a general idea of your niche and had up-to-date and useful information. It is time to do more specific research. This research is an essential step. You’ll be gathering all the information that will constitute your product in this step.
How much of this specific research you do depends on how familiar you are with your niche. The amount of research you need to do will be much less if you’re already an expert or very
knowledgeable about your niche. And vise versa.
You can use a variety of sources for your specific research. Article directories could be the quickest and easiest ways to get info. These sites have a ton of info that is accessible to you for your research purposes.
Keep in mind that the information these article directories may not be accurate. You can determine this info for accuracy only if are knowledgeable on the niche. You
could be enlightened on any niche if you do the general info research.
Another excellent source for specific information is online encyclopedias such as Wikipedia. One can edit the Wikipedia content. But only the passionate and the knowledgeable person on the subject bothers to write or edit the pages. So, the information there is pretty much accurate.
Be careful not to end up on a joke “wiki” like Encyclopedia Dramatica by mistake. These joke wikis are for entertainment purposes and don’t contain accurate information.
Online forums can be an excellent source of specific information. But you need to find the forum in your niche. Bookmark the forum if it contains a lot of useful, accurate information.
Moreover, other websites and blogs can be handy as well. A Google search can uncover these internet hot spots for you. A simple search could give you access to the specific information you need.
Once again keep in mind that you need to ensure that the information you’re taking in is accurate. You can weed-out any worthless and inaccurate information. Your judgment will grow with the more and more research you do.
Make sure that you’re staying organized while taking notes. Write down the critical information in a physical notebook. Or use program like WordPad or Notepad.
Do not copy and past info. Write it down with your own words. This way, you will gain a better understanding of the information you’re taking in.
Also, keep your notes organized. Don’t throw information into a file or notebook, sort it by subject matter.
For example, if your niche is dog training don’t jumble up all your information on dog training instead, break it up. You might have one section where you compile info on obedience training. And another chapter for tricks. And yet another for agility training depending on what your product is going to be.
You want your information to be accessible when it comes time to turn it into your product. You don’t want to have to dig through a bunch of jumbled notes to find what you’re looking for so stay organized.
An Alternate Method
Sometimes research can be time-consuming and tedious. If you’ve got the financial resources, you can completely outsource this phase by hiring a VA.
Make sure that you give precise instructions on what you need if you choose to hire a VA. Prepare a detailed and organized instruction list before hiring a VA. VA’s are great for data mining but will function much better if you give them particular instructions.
Okay, let’s move on and get into the actual product creation process.
Drafting Your Outline
Once you have a distinct idea of what your product is going to consist of you can draft your outline. If your product is going to be an ebook on dog training it may look something like the following:
Chapter 1: Dealing With Aggression Problems
Chapter 2: House Training Your Dog
Chapter 3: How to Stop Barking
Chapter 4: Conflicts with Other Pets
If your product is going to be a video series your outline may look like this:
Video 1: Intro
Video 2: Dealing With Aggression Problems
Video 3: How to Stop Barking
Video 4: Conflicts with Other Pets
Video 5: Wrap Up
Video 6: Resources
To help organize your outline what you can do is create a mind map. Mind maps are diagrams. You can make these diagrams using programs such as Freemind and Xmind.
They’re very easy to develop and can help keep you organized as well as help keep track of your progress.
You can also add specific sub-branches to each chapter so you can keep track of particular points you want to make. When you complete a node, you can mark it off using unique graphics too.
Mind maps are an excellent way to present a video series. Go through in your videos and explain each node one by one in your videos.
Note that if covering an entire chapter in one video seems daunting you can always break them up.
You also can use mind maps to help advertise your product. Showing your market a preview of your mind map is a quick and easy way to explain what your product contains.
Your subject matter Research for info product creation will be accessible if you follow the pattern of research discussed above. All you need now is commit yourself.
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