Please understand this. There will be no money for you online unless you sell something online.
What you sell online is up to you. It may be service or goods. It may be physical products, or it may be info products.
Well, you can sell physical products online to other people. But your commissions will be peanuts! There are many hazards of selling physical products online even if you sell your goods. You need to keep your inventory. You need to manage suppliers and customers. You need to handle delivery channels etc. These issues are not so easy to handle. In fact, it is a different model of business altogether.
Here, we will cover info products only. Info products need no physical delivery. Customers could download the products as soon as they pay for it. You can create such products yourself. Or you can sell other peoples products for a commission. You can get much higher commissions, even 75% if you sell other peoples info products. The product creator is happy with 25%. So you are getting the lions share. It looks like you are the winner here. But in fact, you are not! Because of hundreds of other persons like you. All are selling the same products online for 75%. You are not getting any commissions from those sales. But the info product creator is getting it (25%) from all the sales. No matter whoever makes the sales! So, a product vendor or product creator always makes more than any of his affiliates.
There are many other advantages of info product creation besides making more money. You can establish you as an authority in the marketplace. Your readers will respect you and trust you. You’ll stand a long way out of the competition. You create it once and rip the benefits for life. It will increase your client base. So, you should start creating your info products beginning from now.
An “info product” used to an ebook a few years back. Still, it is the primary form of the info products. You can transform an ebook into a variety of different product types. That allows you to reach your target market in a different of ways.
Creating yet another info product may not bring you the benefits. There are many factors of a successful info product. But the most important of all is, you need to create an info product that has demand. Your info product must sell in the marketplaces. Now, how to determine if your info product will sell or not? Read on to know…
Testing Your Market
Creating a product starts with an idea. If you have an idea for an information product, you can turn that idea into a money-making machine. But you need to understand the process that you should follow. That’s where this guide comes in, and that’s what I’m going to be teaching you. I’ll show you how to turn your ideas into dream products and your dream products into reality.
You may have trouble coming up with an idea for a product. Think about some of the things you’re interested in and passionate about. It could be anything! It’s much easier to create a product in a niche that you can get fired-up. To create an info-product in a niche that you have no interest in is possible but difficult. My suggestion is don’t go for a niche that is not familiar to you.
In any case, your idea will be the foundation of your product. Test the market to see if it’s viable and stick with it.
Before you begin creating a product you want to make sure there is a demand for it in your market. For example, you’re targeting women who want to lose weight after giving birth. You need to research to see what’s selling and what isn’t.
You can research the market in several ways.
You can research by using a keyword tool such as Google Adwords Keyword Tool. You can get a good idea if there is a general interest in your product idea.
Set the tool to “phrase” and type in your main keyword. Check that your keyword is getting a decent amount of search. You need to see that suggested keywords (by the tool) are also getting a fair amount of searches.
If your keyword is getting a significant amount of searches, that’s a good start but doesn’t mean you have a winning idea. There are other factors to take into consideration as well. Also, take a look at the competition rating on the keyword tool.
If there is a high amount of competition that means that more than likely there is profit. People wouldn’t be spending money on Adwords if they weren’t turning a profit.
Checking Competition on Google
Too much competition can be hard to overcome. So make sure you do a check on your keywords in Google wrapped in quotation marks. You may see millions of pages coming back and other info products taking the top spots. In that case, it could be difficult to get organic traffic from Google.
The good news is that there are many other ways to market your product that don’t rely on Google. So, even if there is stiff competition in the SERP’s (search engine results pages), there are ways to overcome that.
But if you want to rely on Google for most of your traffic, then it would be a good idea to avoid fierce competition.
Think about what niche your product is in and search forums in that niche. For example, if your product is going to be in the internet marketing niche. So, you want to check out forums such as the Warrior Forum to see if your product idea is hot or not. The forums can also be an excellent opportunity to interact with the forum members. And see what kind of info products they would like to buy. You may even come up with new ideas that you haven’t thought of yet by getting feedback this way.
Another great way to research your product idea is to see if similar products are selling. You need to check that in various online marketplaces. Click-bank, Amazon, eBay, and others are great places to check. You will have a clear understanding of what is currently selling in your niche.
Say you want to create a weight loss product. You need to see exactly what types of weight loss info products are selling. On some sites such as Amazon, you can’t see exactly how many products have sold. But you can check to see ratings and reviews of that products by the customers. Gravity is a rough indicator of Clickbank. Gravity indicates what products have the most affiliates promoting them.
Once you’ve determined that there is a demand for your idea you can begin to plan out how you’re going to create it. Is it going to be an ebook, video series, audio series or something else? The method you choose to present your info product to your market is critical. You can choose to create your info product in more than one format. In fact, the more ways you can present your info product to your market the better.